REPORTS
In January 2020, the Center for Community Media at the Craig Newmark Graduate School of Journalism at CUNY launched the Advertising Boost Initiative to assist print and online outlets in New York City to become more effective in accessing their share of city agencies’ advertising budgets. CCM serves as an information bridge between the outlets, city agencies and advertising agencies. We advocate for the community media sector, making clear to marketing directors and communications staff at city agencies just how vital a role the community media play in New York City civic life.
Find below reports released by ABI:
- Community Blindspot: Study of NYS agency advertising practices reveals lack of transparency that leaves community media business sector and audience overlooked (September 2023)
- More Dollars to Community Outlets in Year Two of NYC Initiative (February 2022)
- NYC Ad Spending Initiative Boosts Community News Outlets (December 2020)
Read more about the initiative at its website. You can contact ABI Manager Darlie Gervais at darlie.gervais@journalism.cuny.edu.